The charm of Amitabh Bachchan has worked for Sony Entertainment Television (SET). And it’s visible in the TAM TV ratings of week 34. The Hindi general entertainment channel (GEC) that launched the eighth season of Kaun Banega Crorepati on 17 August has finally come out from being at the bottom of the ratings chart, to number four.
What’s even more welcoming for the channel is the fact that the new format for KBC has been accepted by the audience. The inaugural episode got 4.2 TRPs, while subsequent episodes registered 2.8, 2.2 and 2.3 and 2.6 TRPs.
Sony garnered 366,282 GVTs, up from 262,647 GVTs.
Also Read: TAM RATINGS-Week 34, 2014: TVM(TRP) & GVT(GRP)
On the other hand, Life OK, which slipped to number five position, managed 287,861 GVTs, down from 301,994 GVTs.
According to the TAM TV ratings provided by the channel, the gainers this week are Zee TV at number two with 464,660 GVTs, up from 453,012 GVTs,
SAB TV at number six faces neck-to-neck competition with Life OK as it records 287,686 GVTs, up from 278,215 GVTs.
Though it lost numbers, Star Plus continues to lead the pack with 559,230 GVTs, down from 688,618 GVTs and Colors at number three stood at 376,579 GVTs, down from 410,774 GVTs.
Channel wise GVT's
- Star Plus 559(689)
- Zee TV 465(453)
- Colors TV 377(411)
- Sony 366(263)
- Life OK 288(302)
- Sab TV 288(278)
-K Himaanshu Shukla...
Also Read: What is TAM? How TAM ratings are calculated?
Copyright © 2014 - ScrutinyByKHimaanshu
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